India has always been a favourite destination for travellers interested in history, culture, and adventure.
However, beyond the usual hotspots lies a world of lesser-known experiences waiting to be explored in this beautiful country. While the stark differences in food and lifestyle might make heading there intimidating, there are so many reasons it’s worth a visit. Whether you’re looking for hidden gems, sustainable tourism, or next-level culinary experiences, India has more to offer than ever before.
1. India has a growing ecotourism movement.
With a rising focus on sustainability, India is becoming a global leader in ecotourism. From solar-powered jungle lodges in Madhya Pradesh to community-run homestays in the Himalayas, there are more ways than ever to explore the country responsibly. Conservation-driven wildlife safaris and plastic-free beaches are making travel here not only breathtaking but also environmentally conscious. Destinations like Kerala’s responsible tourism initiatives and the Andaman Islands’ eco-resorts are perfect for travellers who want to experience India while minimising their impact. Whether you’re trekking in Uttarakhand or staying in a green-certified hotel, you’ll find sustainable options that enhance your trip.
2. The rise of India’s lesser-known wine regions is worth paying attention to.
When people think of wine destinations, India rarely comes to mind—but that’s quickly changing. The Nashik region in Maharashtra, known as India’s wine capital, is home to award-winning vineyards that rival their global counterparts. Boutique wineries in Karnataka and Himachal Pradesh are also gaining international recognition, offering immersive vineyard experiences and tastings. With new wine tourism trails and festivals popping up, it’s the perfect time to explore India’s growing wine scene. Pair that with stunning vineyard stays and breathtaking countryside views, and you’ve got a wine-lover’s paradise that’s still under the radar.
3. There are some ultra-luxurious train journeys to enjoy.
If you want to see India in style, luxury train travel is making a huge comeback. The Palace on Wheels and the Deccan Odyssey offer five-star experiences on rails, taking travellers through Rajasthan’s forts and Maharashtra’s caves in unparalleled comfort. With gourmet dining, personalised service, and beautifully restored carriages, these journeys feel like stepping into another era. For those looking for a mix of adventure and elegance, new routes and upgraded services are making luxury rail travel one of the most exciting ways to experience India. Whether it’s the Golden Chariot through the south or the Maharajas’ Express covering the north, expect an unforgettable ride.
4. The untouched beauty of Northeast India is breathtaking.
While the Taj Mahal and Goa’s beaches get all the attention, India’s northeastern states remain some of the country’s best-kept secrets. From the living root bridges of Meghalaya to the tribal villages of Nagaland, this region offers landscapes and cultures unlike anywhere else in India. With better connectivity and more offbeat travel experiences opening up, places like Arunachal Pradesh and Sikkim are now more accessible than ever. Whether you’re looking for adventure, culture, or simply a break from the crowds, Northeast India is a must-visit.
5. Don’t forget about the growing street food revolution.
India has always been a street food paradise, but 2025 is seeing a new wave of innovation. Food festivals, curated street food tours, and modern takes on traditional dishes are making street dining more exciting than ever. Cities like Mumbai, Delhi, and Chennai are leading the charge, with local vendors reinventing classic dishes in creative ways. For food lovers, this means an endless list of unique culinary experiences, from gourmet chaat to artisanal dosas. Even smaller cities are embracing the trend, with food markets and pop-up stalls offering everything from traditional flavours to global fusion.
6. There are plenty of remote island escapes beyond Goa.
While Goa remains a go-to beach destination, India’s lesser-known islands are attracting travellers looking for unspoiled beauty. The Andaman, for instance, offers crystal-clear waters and world-class diving, while Lakshadweep remains a pristine paradise with limited tourist access, making it a hidden gem for those searching for exclusivity. With a push towards sustainable tourism, these islands are preserving their natural beauty while offering unique experiences like bioluminescent beaches, coral reef diving, and eco-luxury resorts. If you’re looking for paradise without the crowds, these islands should be at the top of your list.
7. Spiritual retreats beyond the usual ashrams are worth checking out.
India has always been a destination for spiritual seekers, but there are new ways to experience wellness and self-discovery popping up all the time. Beyond the famous yoga retreats of Rishikesh, unique wellness centres are emerging across the country, offering everything from Ayurveda-based healing in Kerala to silent retreats in Himachal Pradesh. For those looking for a modern take on mindfulness, luxury wellness resorts and nature-immersed meditation centres provide the perfect escape. Whether it’s sound healing in Tamil Nadu or shamanic practices in Ladakh, India’s spiritual offerings go far beyond the usual yoga retreats.
8. You can enjoy the untouched landscapes of Ladakh.
Ladakh has always been a dream for adventure travellers, but improved road networks and sustainable tourism initiatives are making it even more accessible. With its high-altitude lakes, dramatic monasteries, and rugged landscapes, it offers some of the most breathtaking scenery in India. Whether you’re into trekking, motorbiking, or simply soaking in the peaceful surroundings, Ladakh remains one of India’s most rewarding destinations. And with new boutique hotels and glamping experiences popping up, it’s easier than ever to explore in comfort.
9. India’s booming art and design scene is impressive.
India’s contemporary art and design scene is thriving, with new galleries, fashion hubs, and cultural spaces redefining its creative landscape. Cities like Mumbai and Delhi are home to world-class art fairs, while smaller hubs like Jaipur and Kochi are becoming centres for design and innovation. Whether it’s street art festivals, concept stores showcasing local artisans, or immersive art installations, India’s modern creative scene offers plenty to explore. If you love art and culture, there’s never been a better time to visit.
10. There are lots of offbeat desert experiences in Rajasthan.
Rajasthan’s deserts offer more than just camel safaris. Travellers can experience everything from stargazing retreats to immersive cultural stays with desert communities. Luxury desert camps and eco-lodges are creating a new way to experience this timeless landscape. Jaisalmer and Bikaner remain popular, but lesser-known spots like Osian and Khimsar offer a more peaceful and authentic experience. Whether it’s sand dune trekking or staying in a centuries-old fort, Rajasthan’s desert charm remains unmatched.
11. For the caffeine lovers, there are several hidden coffee estates in South India.
While India is known for its tea, its coffee culture is growing fast. The hill regions of Karnataka, Tamil Nadu, and Kerala are home to some of the world’s best coffee plantations, offering immersive stays where visitors can learn about the bean-to-cup process. With more independent roasters and specialty coffee shops popping up across the country, India’s coffee scene is evolving rapidly. Whether you’re staying on a plantation or exploring café culture in Bangalore, it’s an experience worth checking out.
12. The rebirth of Kolkata as a cultural capital is worth witnessing.
Kolkata has always been known for its literary and artistic heritage, but recently, it’s stepping into the spotlight again. New music festivals, street art initiatives, and heritage conservation projects are making it one of the most exciting cultural cities to explore. With its mix of colonial history, thriving café culture, and emerging creative spaces, Kolkata is a must-visit for those looking for a mix of tradition and modernity.
13. India’s emerging adventure tourism scene is underrated.
Adventure travel in India is no longer just about trekking. The country is offering new experiences these days, from paragliding in Bir to deep-sea diving in the Andamans. Rock climbing, skiing, and white-water rafting are also becoming more accessible, thanks to improved infrastructure. For thrill-seekers, India now offers a wide range of activities beyond the usual, making it one of the most exciting adventure destinations in the world.
